Nespresso holds its second stakeholder event
Nov 07
On November 14 and 15, Nespresso held its Second AAA Sustainable Quality™ Coffee Forum in San José, Costa Rica. More than 80 different stakeholders including coffee farmers, suppliers, NGO’s, associations, scholars, employees, and development agencies attended the event.
The purpose of the Forum was to deepen the understanding of the social, environmental and economic value that is being created by the Nespresso AAA Sustainable Quality™ Program and to better understand how the economic value is being created and shared across the supply and value chain.
GoodBrand & Company supported the event by collaborating in the development of the Forum’s structure and content, and by helping to moderate some of the sessions.
According to Dean Sanders, Founder of GoodBrand & Company, “the Forum not only allowed Nespresso to improve relationships with its stakeholders but also provided a platform in which participants worked together to find innovative ways for improving and scaling up the sourcing of sustainable quality coffee”.
